DocsMetrics
Average position
The mean rank of your first mention across the answers where you appear. Lower is better, and it is null until you have appeared at least once.
Average position is the plain-rank companion to Visibility. When an engine mentions you, how early in the answer does your name come up?
How it's calculated
In each run where you appear, your position is the 1-based order of your first mention. That is 1 if you're named first, 2 if second, and so on. Average position is the mean of that value over the runs where you appear:
avg_position = mean(first-mention order) over runs where you are present
- Lower is better. Position 1 is the top of the answer.
- Runs where you don't appear are not averaged in, because they have no position. That is why average position pairs with presence rate. Position tells you how good your appearances are. Presence tells you how often they happen.
Null handling
Average position is null (em-dash) until you have appeared in at least one run. There is no rank to average when you were never mentioned. We show the gap rather than inventing a worst-case number.
Why it matters
- It separates placement from frequency. You can appear in many answers but always last. Or rarely, but always first. Each calls for different work.
- Improving position is usually about being the clearest, most quotable answer to the prompt. Improving presence is about being mentioned at all.
Related
- Visibility: position and presence combined into one weighted score.
- Presence rate: how often you appear.
- API: the
avg_positionfield on/api/v1/overview,/api/v1/prompts, and/api/v1/competitors.